Blog — 50s

Christian Dior Women's Suits From The 40s - 50s

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Christian Dior only presented his first haute couture collection at the age of 42 in February 1947. He introduced never-before-seen, sexy silhouettes characterized by the tiny waists, voluptuous busts and voluminous sleeves in a fabulous show. At the end of the fashion show, the editor-in-chief of Harper's Bazaar, Carmel Snow, exclaimed "It's quite a revolution, dear Christian! Your dresses have such a new look!" And thus, this style became known as the "New Look", which would revolutionize the way women dressed for decades.
I find this silhouette to be the most flattering and feminine for women of all sizes and shapes. Enjoy these images of some of Christian Dior's exquisite women's suits. They could just as easily be worn by a boss lady, or even mother of the bride today!

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Swimsuit Fashion Spread From 1950: "Less bones, less nudity, more curves"

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Take a look at this fascinating article from Holiday magazine (June 1950) titled "1950: A Good Round Figure". Apparently women were about to look more like "natural" women that Summer, instead of "being disguised as little boys or long distance swimmers". American designers were going for a more modest, "feminine" look than their French counterparts, who were veering towards bikinis. Isn't it interesting how fashion trends influence not only how we adorn ourselves, but also how we view and manipulate our bodies?

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18 Pictures of Marilyn Monroe Wardrobe Tests in "Gentlemen Prefer Blondes" (1953)

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On 1 June 1952, Marilyn Monroe was given a surprise birthday present by Twentieth Century-Fox, namely, that she would star as Lorelei Lee in the film adaptation of the Broadway smash hit Gentlemen Prefer Blondes. Judging by these behind-the-scenes wardrobe test shots, she was made for this role, just as these daringly sensual costumes were made to accentuate every curve of her figure.

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New York Showgirls On and Off Stage in 1958

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I’m fascinated by these 1958 photographs of New York showgirls backstage and on stage. Showgirls could dazzle an audience in their glittery minimal costumes and seem almost super-human with their perfectly coiffed hair and tiny waists. Yet after catching a glimpse behind the scenes we realise they’re quite human like us, and just doing their job, albeit in […]

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Glamorous Air Stewardesses in 1958

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In the 1950s the job of an airline stewardess was one of the most coveted careers for an American woman. The selection process was tough and only 3 to 5 of every 100 girls who applied to major airlines got taken. Potential candidates had to be attractive and slim (especially around the hips, as they would be eye-level […]

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